Often conducted with our brand discovery audit, market research and persona identification services can also be tailored to your needs independently. As the old saying goes “Keep your friends close and your enemies closer”, we bundle up all that we can find to give you ammo against competition out in the market battlefield. Of course we’re not comparing your competitors to enemies, or are we? Persona building is a passion of ours due to our owner’s deep rooted background in the theater, and crafting up characters, ehem, customers who will be purchasing your goods is something we just love working on.
- Understand and identify your brand and offerings
- Strategic discussion around your growth goals
- Conduct research on your brand, the market, and competition
- Persona identification includes target customer profiles and habits
- ADD-ON: Business Naming is an optional service which is often done with research and persona ID
- ADD-ON: Surveying and focus groups are tools used in competitive research, offered as additional services to accompany our market research services, should you need feedback and intel
* This service comes in many shapes and sizes and is highly customizable, starting at $500 up to $6,000. Services are billed bi-weekly or monthly.